Advisors

Bill Nussey
CEO – Silverpop
Bill Nussey has 20 years of experience as a chief executive for technology companies. Previously, Nussey was president and CEO of iXL Inc., a publicly traded e-business consulting firm. During his tenure, iXL executed its initial public offering, grew revenues from $10 million to $120 million per quarter and served multiple Fortune 500 customers including General Electric, JP Morgan and Delta.
Prior to iXL, Nussey was an investment professional with Greylock, where he worked on investments including DoubleClick, MediaMetrix and iXL. Before Greylock, Nussey was the co-founder and CEO of Da Vinci Systems. When he sold the company to ON Technologies in 1994, Da Vinci was the third most widely used email product in the world with more than 3 million customers in 45 countries.
Over the years and under Nussey’s guidance, Silverpop has been the originator of many industry best practices and innovations. As CEO, he has consulted with numerous marketing executives on the use of email as a strategic communications channel and uncovered solutions to many of the challenges marketers are facing. Nussey shares these insights in his groundbreaking book, “The Quiet Revolution in Email Marketing.”
In 2004, Nussey received the Direct Marketing Association’s Marketing Technology and Internet Council Annual Award of Excellence, and was named Marketer of the Year by the Atlanta Interactive Marketing Association. Nussey holds a Bachelor of Science degree in electrical engineering from North Carolina State University and an M.B.A. from Harvard Business School.

Reggie Bradford
Founder and CEO – Vitrue
Veteran technology and management executive Reggie Bradford is founder and CEO of Vitrue. Founded in 2006, Bradford, armed with over 20 years of experience across technology, Internet and marketing sectors, has developed Vitrue into the leading provider of social media publishing software for global brands and agencies.
Anchored by its industry-leading Vitrue Social Relationship Management (SRM) Platform, Vitrue provides a comprehensive, turnkey solution to manage, measure and maximize value across Facebook, Twitter and the social web. Vitrue’s SRM Platform is currently being used by global brands such as McDonald’s, Procter & Gamble and Best Buy, as well as more than 75 agencies worldwide. To date, the Vitrue SRM Platform is managing more than 340 million fans across 2,000 Page in 40+ countries.
Prior to founding Vitrue, Bradford served as president and board member of TANDBERG Television, an organization of more than 400 employees and more than $100 million in revenues. During his tenure, he led the company to a 40 percent annual growth rate, successfully integrated two major acquisitions, and led the global repositioning of the brand which was acquired by Ericsson. Bradford also served as the president and CEO of N2 Broadband, the leading provider of open-platform, on-demand entertainment solutions. Among his many industry accolades and awards, Bradford was named one of Television Week’s “10 to Watch” for 2005 and one of the top 10 Entrepreneurs of the Year in 2010 by Business to Business.
Bradford also has extensive marketing-management experience, serving as chief marketing officer at WebMD from 1998 to 2000. As such, he helped guide company growth from 40 to 4,000 employees and received more than $2 billion in funding. During his tenure at WebMD, Reggie was instrumental in defining interactivity on the web as an early pioneer of social communities. Additionally, he has held various marketing and management positions with Miller Brewing Company.
Bradford received a BBA in Finance from the University of Georgia and an MBA from Emory University. He serves on numerous advisory and non-profit boards including Tangent Media, Solo Health and The Brandery. Bradford resides in Atlanta, Georgia, with his wife Holly and their six children.

Anthony Soohoo
Former SVP and GM of Entertainment – CBS Interactive
As SVP and GM of Entertainment at CBS Interactive, Anthony is responsible for driving the direction and development of CBS Interactive’s entertainment division. Anthony joined CBS in 2007 with the acquisition of Dotspotter, one of the fastest growing community-powered pop-culture properties on the web where he served as co-founder and CEO. Prior to founding Dotspotter, Anthony was Vice President and General Manager at Yahoo, responsible for the strategy, management, development and financial performance for various business units. Prior to Yahoo, Anthony was COO of ALWAYSi, a user-generated video startup, leading the daily operations of the business, and shepherding the company towards a successful acquisition by Hollywood Media Corporation (NASDAQ: HOLL). Previously, Anthony held management positions in product and brand management at early web search companies Inktomi and Apple Inc.
Anthony was selected by Hollywood Reporter’s Digital Power List noting the top 50 executives leading the charge in new media content.
Anthony earned his bachelor’s degree from the University of California, Davis and an MBA from Harvard Business School.

Robbie Allen
Founder and CEO – StatSheet
Robbie Allen is the Founder and CEO of StatSheet, Inc., a VC-backed sports media startup based in Durham, NC. StatSheet is an online sports content network that offers the kind of unique analytical insights fans love, powered by a completely automated, real-time publishing platform. Robbie was formerly a Distinguished Engineer, IT at Cisco. He has Masters degrees in Civil and Environmental Engineering and System Design Management from MIT. He’s the author or co-author of tens books covering a variety of technical topics.

Joe Fiveash
President – Vertical Acuity
Joe Fiveash has 15+ years of leadership experience in Internet and interactive technology companies, most recently serving as EVP/GM of The Weather Channel Interactive, with overall responsibility for the Web and mobile platforms. During his tenure, The Weather Channel became one of the top content brands in the U.S. across the Web, the mobile web, and mobile applications. Prior to The Weather Channel, Fiveash worked in several startup and corporate development roles for Landmark Communications, the former parent of The Weather Channel, and also worked as a corporate attorney in Washington D.C. He also serves on the Board of Directors for Crisp Media, a mobile rich media advertising company.
Fiveash earned his undergraduate degree from Princeton Univerisity in 1984 and a JD/MBA from the University of Virginia in 1989.

Rob Chen
Senior Vice President, Global Product and Channel Marketing – First Data Corporation
As Senior Vice President of Product and Channel Marketing at First Data Corporation, Rob has global responsibility for driving the marketing strategy, messaging and positioning, and commercialization of all First Data products for merchants and financial institutions across every channel of distribution. Prior to First Data, Rob was with Visa Inc. where he held a number of executive roles both pre and post IPO, including Head of Global Client Strategy, Head of Commercial and Processing Marketing, and VP of Small Business Marketing. Rob has also held senior management roles in several leading technology companies, including Head of Worldwide Marketing for Siebel CRM OnDemand at Siebel Systems (now Oracle), a cloud-based CRM solution for small businesses, VP Marketing and Alliances for Edge Dynamics (a venture funded startup), and was also an early employee at Salesforce.com. Rob started his career in consumer packaged goods where he was a Brand Manager at Clorox with P&L responsibility across several brands in Home Cleaning and Food categories.
Rob has an MBA from Harvard Business School and a BS in Business Administration from University of California at Berkeley with emphases in Marketing, Finance, and Real Estate Finance. In his spare time, Rob enjoys working with start-up ventures, traveling, and spending time with his family.